I feel like all these tech pushes in Agriculture are doomed for non-technical reasons: * Farming is heavily protected and subsidised. So there is no reason to

I feel like all these tech pushes in Agriculture are doomed for non-technical reasons: * Farming is heavily protected and subsidised. So there is no reason to take risks by trying anything new. * Farms already overproduce. There is no actual market for more food. * Farmers have a very conservative, anti-change, culture. * What market forces are applied are all about getting things as standard as possible. Supermarkets want 1m identical apples that are all the right colour. Your apples tasting better is worthless. And if the change to make them taste 100x better makes them 1 shade to light or dark, they're unsellable. * Most farmers have zero interest in emissions, sustainability, soil quality etc. They don't think about anything past the next harvest. * Because of the above factors, there is little profit in farming. That means there is little cash for investments in change and anyone entrepreneurial or profit motivated left the industry long ago. I am not saying farmers are bad people. I am just saying that trying to bring innovative tech to people who do not want it is going to be an uphill battle and tech people always seem surprised they're not welcomed with open arms...