Would we be willing to pay a lot more money for a storefront that curates their vendors and vendors products? Some of us would, but empirical evidence suggests

Would we be willing to pay a lot more money for a storefront that curates their vendors and vendors products? Some of us would, but empirical evidence suggests that most won’t. This is the function that traditional specialty retailers like appliance stores and such used to do well. But most are forced to compete only on price now because otherwise people walk in, talk to an educated salesperson, touch and feel the item, find the one they want, and then buy it from the lowest priced competitor. If you want some level of curation and accountability for your SSDs, try Best Buy.