Here are my two cents: The website: - Do you refer a lot of people there? If so why, not include a brochure or more detailed information? People like to obtai

Here are my two cents: The website: - Do you refer a lot of people there? If so why, not include a brochure or more detailed information? People like to obtain as much info as possible before contacting a company. Perhaps include a package that a concierge could present to the GM. - Call to actions: The video is good, but why is your CTA buried below the fold? In my opinion your logo is a little massive. Perhaps a small redesign could help improve your visitors conversions. Also, since you are an "online tool" I would really focus on the design side of things (yes, we live in a superficial world ;). Paid promotion: - Have you considered doing paid search? Do you have a budget for it? If so, let me know (my email address is my username at gmail.com) - I would be more than happy to volunteer couple hours to help answer any questions you might have or help you set up a Adwords and Adcenter account. About me: I work full time in paid search at a digital agency. Other marketing opportunities: - As mentioned from others, I would also highly recommend going to trade fairs. - Do you offer a free trial? What is the main barrier to entry you are seeing? Is it because your product is "unproven"? Perhaps getting more "smaller" hotels has its advantages (VS going after large chains) given that large chains may be reluctant to "take a risk" - if you know what I mean. - Have you considered Las Vegas hotels? They have been know to innovate with new technologies - such as Klout and so on... perhaps there are some opportunities there. - Have you tried having a Concierge Committee? Basically have a bunch of prospective users use your product for free - in exchange they give you two things: Feedback and you can say X hotels are already using your product. Good luck with everything!