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"Your personal library for the web. A better way of bookmarking" - this isn't a value proposition. Give me a reason to take action (in this case, give you my em
by moconnor 15y ago
"Your personal library for the web. A better way of bookmarking" - this isn't a value proposition. Give me a reason to take action (in this case, give you my email address) instead of clicking back.
Requesting a username and password immediately after the email address? Another obstacle to adoption. Get rid of this as quickly as you can.
Before you lose too much potential front page traffic, consider:
1. Showing what Saaave does better than a browser's bookmark list or Safari's reading list - emphasis on show and not tell.
2. Whether capturing the email address is really necessary as the first interaction with the site. You'll get much better retention if you let people start using Saaave with no obstacles, and then prompt for an email address as the last step.
- DanielRibeiro 15y agoActually it is a value proposition. It just isn't an Unique Value Proposition, which is obviously, the whole point. Good points though.