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This entire article is based on unsubstantiated conjecture and probably wrong. Koji Sato (his replacement) is currently head of Toyota's racing and luxury car
by legitster 4y ago
This entire article is based on unsubstantiated conjecture and probably wrong.
Koji Sato (his replacement) is currently head of Toyota's racing and luxury car divisions. Nothing about this move indicates it is specifically about EVs.
I get that Toyota is still really late with an EV option, but their PHEV selection is still probably best in the industry and they can't make enough of them to keep up with demand.
- somethoughts 4y agoYep - I'm generally a fan of the Toyota brand and hope for their continued success - but they definitely need to make more cars like the RAV4 Prime. If the dealer markups and lack of inventory on the RAV4 Prime continue it will definitely be a missed opportunity.
- legitster 4y agoSame. They made their entire Sienna lineup go hybrid by default and the vans have been unobtanium ever since. I think the idea that they should start taking away resources from cars that are already beloved and selling well to (potentially) throw away their reputation on trust and reliability seems incredibly short sighted. And given that they are the number one seller of cars in the world, incremental improvements in fuel efficiency fleet wide seem like a much better use of their time than providing a gimmicky electric model just for California.