Since "don't be evil" was abandoned a while a go in favor of greed (whatever your opinion may be on particular issues, doing a complete 180 on net neutrality to

Since "don't be evil" was abandoned a while a go in favor of greed (whatever your opinion may be on particular issues, doing a complete 180 on net neutrality to get in bed with telco was pretty definitively ended the credibility of that slogan), Google may try to make "don't be creepy" it's new motto, at least internally. Because this, and some previous stuff like the introduction of Buzz, or the way Google fails to comprehend European concepts of privacy, shows that Google's company culture is deeply autistic when it comes to understanding how people experience its service. Google is basically the corporate version of that socially awkward guy that tries to have way too personal conversations with you in which it becomes apparent that he knows way too much about you. If you could pepperspray a company, Google would be blind by now.