At Apple's core (no pun intended) is an incredible user experience. Anyone who has used Samsung products knows they focus 99% on hardware and 1% on user experi

At Apple's core (no pun intended) is an incredible user experience. Anyone who has used Samsung products knows they focus 99% on hardware and 1% on user experience. Their phones have long been painful to use. Their hardware is usually top notch. They seem positioned to leap past this issue with voice/gesture commands. Minimizing the ways the user interacts with their products could result in a huge success for them.