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I don’t want to buy the vehicle because of touchscreen buttons. I can afford it. You’re basically saying “he’s rich, so whatever he’s doing must all be right

• toomuchtodo 4y ago
  No, I’m saying you don’t have to cater to the whim of every possible customer, as long as there are enough customers who will consume your product supply potential without gripe. There is a difference. This is no different than having a SaaS product and ignoring small, vocal minorities of customers. You grow fast by accommodating the mass market. You die by entertaining the minority’s demands. Let the people who don’t care for your opinionated product go elsewhere and max your revenue, margin, and volume (whatever that intersection is). I am not saying consumers demanding physical controls are wrong, just that a) they should shop elsewhere if they want that and b) Tesla is wildly successful without offering it. I genuinely don’t understand why that thesis is contentious.
  • travisporter 4y ago
    Consider the possibility that physical buttons may be something existing tesla owners may not mind or even may like. If so they would have more customers, not less.