I like and admire Matt, but I disagree 100% with his assertion (and Google as a whole) that searching for something and seeing pictures of me and my friends in

I like and admire Matt, but I disagree 100% with his assertion (and Google as a whole) that searching for something and seeing pictures of me and my friends in the result is "magic." It's banal, and worse it's useless. I already know about those pictures -- obviously, because Google knows about them only because I know about them. When I search I'm looking for answers, or at least, I'm looking for information I don't have on hand. Cluttering up the results with information I already have available to me, and worse, modifying them in subtle ways based on information I already have available to me, is not helpful. It's the opposite of helpful. I really think Google is opening themselves up to a competitor who is nothing but simpler and easier to use, in much the way that AltaVista and others opened themselves up to Google taking over by getting too complicated and becoming less and less useful. Time will tell if I'm right.