In my personal experience, the number one reason people don't connect smart products is because they simply don't know how it would benefit them. They don't rea

In my personal experience, the number one reason people don't connect smart products is because they simply don't know how it would benefit them. They don't read manuals, and the copy on ads and packaging tends to describe the smart features in ambiguous terms. The second most common reason is because, compared to a dumb feature, a smart feature, despite doing something above and beyond the dumb feature: has much worse UX; is brittle in its functionality; is ephemeral in its future availability; and is nebulous in how it works (is this using the internet or just the LAN?). It's a bit like the difference between a mechanical toggle and a touch screen. The third most common reason is because it's just annoying to go through the setup process. Data privacy concerns come in at a vanishingly rare fourth place. Again, these are my personal real-life observations of other people.