"Yelp" is the sound a dog makes when you step on its tail. "Review" websites are, to a large portion of the population, complaint websites. By all means, keep

"Yelp" is the sound a dog makes when you step on its tail. "Review" websites are, to a large portion of the population, complaint websites. By all means, keep an eye on what's being said about you and look for red flags, but don't be that neurotic boss that rides your employees every time a review under 5 stars comes in. The best restaurants around that have stayed for more than a few years often are the ones with 3 stars -- 5 usually just means they're new, not particularly good, and people coming in are adventurous, rather than following what someone advised.