First, just because we understand that Google wants to maximize profit doesn't mean they need to lie about it — it means they have no need to lie about it, beca

First, just because we understand that Google wants to maximize profit doesn't mean they need to lie about it — it means they have no need to lie about it, because nobody's fooled. Either they consider at least some of us fools who would believe such an obvious lie, or they're engaging in a ritual of futile lying whose purpose I cannot grasp. Second, why must the point of a company be to maximize profit? Why can't it be to make enough profit to remain stable in the long term, instead of growing rapidly to a size where it will eventually either have to engage in monopolistic behavior to survive or else, having extracted all available profit in its sphere, die?