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That's not a bad idea. I wonder if companies do this today. I expect cynical HN commenters would make the similarly snarky comments about how X company is only
by shepherdjerred 4y ago
That's not a bad idea. I wonder if companies do this today.
I expect cynical HN commenters would make the similarly snarky comments about how X company is only committing to Y time period.
- wccrawford 4y agoYeah, they would. But if Amazon committed to Smile for 2 years, then they could say "We're re-upping our commitment for 2 more years" every 2 years, bringing even more PR for it. And when it ended, there would still be some outrage, but probably not as much.
- dylan604 4y agoMost people only "give" when the bells ring outside the stores their buying gifts for others, so they're already used to "giving" during a window.