Fair point but, this is the definition of fuzzing the margins here. The Google TV retail price is $50, the Apple TV is $129 now. I get that that is a big jump

Fair point but, this is the definition of fuzzing the margins here. The Google TV retail price is $50, the Apple TV is $129 now. I get that that is a big jump but it's not 12 times the price. The performance per dollar tends to go down as you go up in price, not up.