> I’ve seen proposals asking for six figures in dev fees upfront plus upwards of 40% in equity. And I’ve seen founders actually take those deals out of desperat

> I’ve seen proposals asking for six figures in dev fees upfront plus upwards of 40% in equity. And I’ve seen founders actually take those deals out of desperation to play the startup game. They often target first time, non-technical founders who have extensive domain expertise and networks, although they also go after younger talent. Is this a bad thing? These founders bring value to the table but have no ability to build product, or to identify a technical cofounder who can. Seems like 60% is reasonable for them to own to get a team that can ship.