3 ms·
This is table stakes for ad platforms. You still also need to be reactive to new events.
by morelisp 4y ago
This is table stakes for ad platforms. You still also need to be reactive to new events.
- robertlagrant 4y agoWhy not use the same tools?
- morelisp 4y agoInternally they probably are, it's just a question of whether the advertiser or agency or platform is pushing the buttons. For obvious reasons the platform owner can usually push them fastest, and can earn more money for doing so, so why shouldn't they do it?