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From TA: “With M2 Pro on MacBook Pro: Rendering titles and animations in Motion is up to 80 percent faster1 than the fastest Intel-based MacBook Pro and up to
by ianai 4y ago
From TA:
“With M2 Pro on MacBook Pro:
Rendering titles and animations in Motion is up to 80 percent faster1 than the fastest Intel-based MacBook Pro and up to 20 percent faster5 than the previous generation.
Compiling in Xcode is up to 2.5x faster1 than the fastest Intel-based MacBook Pro and nearly 25 percent faster5 than the previous generation.
Image processing in Adobe Photoshop is up to 80 percent faster1 than the fastest Intel-based MacBook Pro and up to 40 percent faster5 than the previous generation.”
- neogodless 4y agoHow does that compare to products you would cross shop against the M2-based MacBook Pro in 2023?
- msbarnett 4y agoYou’ll have to wait until 3rd parties do those comparisons? Apple has literally never posted “here’s a ream of benchmarks vs the Dell XPS XYZ and HP modelnumbersneeze738462” — pretending this is indicative of some grand conspiracy to hide performance deficiencies of these new M2 models the way GP is, is silly.
- ianai 4y agoRealistically it’s expected it will perform relative to competitors now as the old models did in the past. More realistically, this is one of the more drab ways apple announces products. They didn’t even have a presentation or anything. So they’re clearly not marketing with the same goals in mind as a presentation. I’d say the intended audience here are people already going to buy the latest model because they’re in the apple ecosystem. Not that I’m inclined to defend a multi trillion dollar company, of course. It’s just pithy to hop into this sort of thread and grind the old axe against apple.
- goosedragons 4y agoNo but look what they did for the M1 press release: https://www.apple.com/ca/newsroom/2020/11/introducing-the-next-generation-of-mac/ https://www.apple.com/ca/newsroom/2020/11/introducing-the-ne... They talk all about how it's faster than 98% of PC laptops sold. When they are in the lead or feel they are then they do.
- smoldesu 4y agoIn other words, they're absolutely using the Intel machine to bury the lede. Apple is now facing the same struggle as AMD and Intel. They have a generational processor product that relies on new silicon to get faster, and they can't get new silicon fast enough. The M2 was basically just a wattage-bump of the M1, and looking at the performance increase/processor count, I'm inclined to call the Pro/Max the same thing. You're telling me you added 2 cores to a 10 core system for a 20% performance increase? Wow, color me surprised. The whole thing feels like Apple's lack of humility here is biting them in the ass. There's nothing wrong with paving your own path in the tech industry, but mocking your competitors is not what a reasonably-educated analyst does. It's what someone in marketing does.
- lotsofpulp 4y ago> It's what someone in marketing does. The linked website for this discussion is marketing.
- patriciaaa 4y ago[dead]
- smoldesu 4y agoFile it under the "botched marketing campaign" folder, then. If you're selling a machine to professionals, the copywriting ought to speak their language.
- Jcowell 4y agoWhy exactly is this an issue if they target audience are those who own intel Macs?
- smoldesu 4y agoBecause then only people with Intel Macs care. People like me, who remember the 2019 i9 Macbook Pro being one of Apple's least-recommended laptops, are kinda unfazed by favorable performance comparisons. There are probably hundreds of laptops that can destroy it in a fraction of it's power envelope; it wasn't a great machine. Mostly, it's ironic that Apple is comparing themselves to a company that they want so desperately to escape. And, once you do run the math on their actual year-over-year improvements, it's not that different from AMD or Intel. And Apple is increasing their power consumption to hit those numbers. It's quite literally square one in a sense, just with a different CPU architecture and a different manufacturer.