In addition, the placebo effect is real. The more strongly the patient believes, the stronger the effect. This is only a problem when trying to determine the tr

In addition, the placebo effect is real. The more strongly the patient believes, the stronger the effect. This is only a problem when trying to determine the truth of a drug's physical action - if one's concern is helping people, the effect is beneficial. Of course, over-prescription of antibiotics accelerates emergence of resistant bacterial strains. So, faux-antibiotics would be in order - provided no patients found out, PR outrage, malpractice suits, license revocation, bankruptcy, etc.