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Apple Card feels like a strategic failure from Goldman’s side. If it had come 5 years earlier, it may have had more adoption. But now cards with better benefits
by danielfoster 4y ago
Apple Card feels like a strategic failure from Goldman’s side. If it had come 5 years earlier, it may have had more adoption. But now cards with better benefits are easily obtainable elsewhere.
- raverbashing 4y agoI wonder how many potential customers they lost with their rather shoddy credit scoring
- maneesh 4y agoI have a 770 credit score on experian and I was rejected for the Apple Card
- PedroBatista 4y agoTime doesn’t matter, the Apple Card was just a small part of Goldman’s strategy to enter the retail banking business and that is working out just as good as the Apple adventure.
- lotsofpulp 4y agoI do not know about that: https://www.semafor.com/article/12/22/2022/goldmans-misadventures-on-main-street https://www.semafor.com/article/12/22/2022/goldmans-misadven... > Goldman is now winding down its personal-loan business, called Marcus, for Goldman’s 19th-century founder, who peddled short-term loans to merchants along Manhattan’s wharfs. The firm will stop making new loans, Reuters previously reported and Semafor confirms, and is weighing a sale of the loans that remain on its books, people familiar with the matter said. >It is also abandoning a plan to launch Marcus checking accounts, after four years of work and nearly $100 million dollars spent, people familiar with the matter sa