#Skimming the article, it is sounding a #little bit like "intelligent design", #when it talks of "programming" humans. Well, I am really disappointed that th

#Skimming the article, it is sounding a #little bit like "intelligent design", #when it talks of "programming" humans. Well, I am really disappointed that the article sounds like "intelligent design." That may be due to my inarticulateness. I have no intention of advocating "intelligent design." I am just curious to know if there is an academic or scholarly field where people study programming outside of computers, more specifically, programming humans. #In a sense, natural selection programs all #organisms by allowing only the fit variations #in a given generation to survive, promulgating #the "fit genes" forward, but "design" or "program" #are terms in this context to be used metaphorically. But it seems to me that "natural selection" is a term that needs to be used metaphorically as well. In the article, the Prometheus story is not metaphorical. It is a real story written by a real person. I am trying to understand if humans reading the Prometheus story can be considred to be programmed in analogy to computer programming. So when I read a Sunday paper supplement about discounted items and I go buy one, am I being programmed? What is the scholarly field that studies such programming?