i guess that depends on your current traffic. 5% sounds quite good to me, but it depends on absolute numbers. if you have 1.000 unique visitors a month you prop

i guess that depends on your current traffic. 5% sounds quite good to me, but it depends on absolute numbers. if you have 1.000 unique visitors a month you propably should focus on getting more traffic. on the other hand if you have 100.000 uniques a month a/b split testing would be a great way to increase sales. hope that helps, martin