4 ms·
have you tried bidding on a CPM basis? Compare the CPC CTR to the CTR of the CPM campaign?
by chewxy 15y ago
have you tried bidding on a CPM basis? Compare the CPC CTR to the CTR of the CPM campaign?
- maxtardiveau2 15y agoWe have not tried that, but that may be next. This is our first Facebook ad campaign, and we assumed that it would be similar to Google AdWords, but so far we're seeing very different behavior.