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> In this new model for storytelling, volume is more important than quality. If your goal is to gain and keep subscribers, the subscribers must feel they are im
by rickdeckard 4y ago
> In this new model for storytelling, volume is more important than quality. If your goal is to gain and keep subscribers, the subscribers must feel they are important to the company. If the company spends time and energy on only certain audiences, the numbers fall, and that company becomes a niche
I don't agree that volume is more important than quality, even if some layers of the industry may act like it is.
I wouldn't invest time and money for a streaming service full of bad content.
If a streaming service is a super market, I will not buy there if it doesn't meet my quality expectations, regardless how many (bad) products it has.
But for sure:
- If I can't do all my shopping in your supermarket but in the supermarket of others, I may rather go there instead.
- If you want to sell me on your new yoghurt you decided to distribute, just putting it on the shelf of all the yoghurts may not be enough to create a blockbuster hit. You will need to reach me outside of the supermarket as well.
- If you used to produce yoghurt and people flocked to your farm or small shop just to buy it, those times have likely changed, yes.