I worked for a startup that was based on the fact ( amongst other ) that Sony was making a good hardware product, but terrible software for it. Mostly the UI,

I worked for a startup that was based on the fact ( amongst other ) that Sony was making a good hardware product, but terrible software for it. Mostly the UI, but also weird restrictions on the input / output while it was a 20k professional pieces of hardware in a highly normalized market. ( easy to see that Dolby was NOT restricting it for instance ) We had a good run. Thanks Sony. Detail : the setup of that industry made it that Sony and other HAD to let some api open for us insects. That was our opening.