4 ms·
they are afraid that people will cancel their HBO subscriptions and buy just the shows they watch
by andylei 15y ago
they are afraid that people will cancel their HBO subscriptions and buy just the shows they watch
- Steko 15y agoIt's half this and half that they want to convert DVD buyers to subscribers so they come out with the DVDs a month before the new season starts. The market for the DVDs is still good (True Blood S3 was the #1 TV show DVD for 2011) and I'm sure they're research tells them they get more from conversions then they lose in DVD sales by opening it up 2 months earlier. And if they started selling DVDs 6 months earlier they'd lose current subscribers like you say.