The prevalence of poor examples does invalidate the concept. More accurately it does NOT invalidate it, but points out we need that concept refined. There's no

The prevalence of poor examples does invalidate the concept. More accurately it does NOT invalidate it, but points out we need that concept refined. There's no selective pressure for making a page well-designed, light. Google is trying to to put better designed sites higher up, but they can't hide good content only because it provides horrible bloated UX. I'm not literally against JS? :D