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A lot of LinkedIn's value isn't the ads (although their a revenue stream), it's the data they have. This is why they recently started offering an integration wi
by bialecki 15y ago
A lot of LinkedIn's value isn't the ads (although their a revenue stream), it's the data they have. This is why they recently started offering an integration with Salesforce to offer more data on leads. Having higher quality on people and how you're connected to them in the social graph is incredibly powerful.
Reddit doesn't really have anything like that. They may be able to monetize in other ways beyond advertising, but LinkedIn is already generating revenue well beyond ads.
- piguy314 15y agoDoes anyone know if Reddit targets ads based on the content of the sub-reddit in which the ad appears? That seems to make the most sense to me. Some advertisers will pay good money to advertise to people who are already interested in their type of product/industry/genre etc...