I think the rhetoric around MVP all boils down to market maturity... MVP: If you are in a brand new market with few competitors you should put out an MVP. You

I think the rhetoric around MVP all boils down to market maturity... MVP: If you are in a brand new market with few competitors you should put out an MVP. You will likely beat your competitors to the punch on visibility and customers will be willing to pay because of the relatively few quality alternatives. No-MVP: If you are in a mature market your MVP will get you nowhere because there will be many competitors already there who are already competing with very mature products. (Ex. how many people will buy your MVP car made out of a hunk of steel, wheels, and a mower engine... 0 people) So why all this talk of MVP... Because many of the tech and startup markets of the last 5-10 years are maturing. If you are creating a Fart iPhone app - that thing better be polished and be the best damn fart app because that market has become mature (well i suppose the wrong word choice but you get my drift). On the other hand, if you are creating an iPhone app that lets you control your microwave, an MVP version would most likely be beneficial because its unknown if there is even all that much of a market for that.