5 ms·

I remember articles on the 3000 series where manufacturers were reporting that Nvidia was selling the chips themselves at higher price than the MSRP for the ent

I remember articles on the 3000 series where manufacturers were reporting that Nvidia was selling the chips themselves at higher price than the MSRP for the entire card. So ye, take that with a scoop of salt =P

paulmd 4y ago
lol, it was one interview from a CEO who was mad that he had to clearance-price 3090s after the mining boom ended, and even GN told you they thought it was dubious and needed to be taken with a bunch of salt. Igor’s Lab says their partner contacts said 2021 was a “10x year” for them, and that’s easily confirmable for at least one partner with public financials data. https://www.wsj.com/market-data/quotes/TW/ROCO/6150/financials https://www.wsj.com/market-data/quotes/TW/ROCO/6150/financia... https://www.igorslab.de/en/evga-pulls-the-plug-with-loud-bang-yet-it-has-long-been-editorial/ https://www.igorslab.de/en/evga-pulls-the-plug-with-loud-ban... Some people really do be seeing EVGA selling a 2080 Ti for $949 and Zotac for $999 and then argue the other partners magically can’t afford to sell for less than $1400. Or think that anything has changed since then. We call them… gamers. It’s honestly crazy to see techies embracing the digital-car-dealership model over the Tesla model. You really really want to fight against scalper-bots instead of just putting in an order on Steam for a 3060 Ti at MSRP and having it come in a month or two? And then everyone acts like rma is only possible with partners… bruh I can rma a cpu to AMD or Intel just fine without a middleman involved. Unironically you are buying into smoothtalk from brylcreemed CEOs who were scalping 3080s in their first-party webstores for triple MSRP and even scalping directly to Ebay (lol MSI) literally weeks before their media tour, they came crying directly after prices crashed as part of a media push to get NVIDIA to refund their excess mining orders. Gamers are the most credulous rubes on the planet, NVIDIA and EVGA can agree on that much. https://www.reddit.com/r/hardware/comments/j6idky/msi_scalping_their_own_3080s_on_ebay_links/ https://www.reddit.com/r/hardware/comments/j6idky/msi_scalpi... and conversely - partners love what NVIDIA is doing with the 30-series price fixing right now! Their margins on 30-series are great, they're not losing money on deep discounts like they are with RDNA2 products. That's not good for consumers, but hey, somehow they've convinced consumers they're on their side instead of a middleman with their hand out. Again, as you can see from the 2080 Ti example, MSRP isn't "losing money" territory, in fact they can probably even go a bit under MSRP (EVGA knocked another 5% off), they just don't like it, at 5% under MSRP EVGA was probably running actual zero margin. It's when prices go 30-50% under MSRP that they lose money. And NVIDIA is doing a great job with 30-series keeping prices at or above MSRPs and making sure nobody breaks ranks and cuts prices. Trusts are super effective at maintaining margins, and consumers love making sure partners get their margins, right?
- kllrnohj 4y ago
  > Igor’s Lab says their partner contacts said 2021 was a “10x year” for them, and that’s easily confirmable for at least one partner with public financials data. So.. during a year of highly inflated GPU prices, GPU vendors who sold everything far above MSRP made a bunch of money? No shit, Sherlock. What does that have to do with Nvidia's well known, well sourced MSRP games? And since you're so focused on the 30xx series, reminder that the MSRP of the 3070 was $500 and even now at the end of the product life it's still slim pickings below $600. 3080's MSRP was also $700. But again, even now at EOL there's very little at that price point. The major brands are all $900+
  - paulmd 4y ago
    What MSRP games? Can you cite some specific claims from various sources that aren't just the EVGA CEO that GN said to "take with a bunch of salt" and that Igor confirmed doesn't reflect the other partners' margins or sentiment? I provided actual sources and numbers here, "well-known, well-sourced" is just "trust me bro" if you don't provide those sources. Again: 2080 Ti is a great example of how those claims aren't really true. There was nothing stopping the other partners from offering MSRP cards just like EVGA and Zotac. They could even have gone under MSRP, just like EVGA. Partners won't do it because they don't make enough money, not because they lose money. EVGA and Zotac show they're not losing money doing it, they just don't want to. It's car dealerships whining they're only making 5% on a budget car instead of 15% on a corvette.
    - kllrnohj 4y ago
      EVGA stopped making GPUs entirely, citing among other things the inability to sustain MSRP pricing. Really odd you'd use them as an example unless you were just entirely unaware of that recent breakup? So... No, other companies can't do what EVGA did just like EVGA couldn't keep doing what EVGA did. Hence why they basically went bankrupt doing it (rather, they obviously didn't drop 70+% of their revenue if it was a healthy profit margin as you are so insistent on claiming)
      - 4y ago

paulmd 4y ago

lol, it was one interview from a CEO who was mad that he had to clearance-price 3090s after the mining boom ended, and even GN told you they thought it was dubious and needed to be taken with a bunch of salt. Igor’s Lab says their partner contacts said 2021 was a “10x year” for them, and that’s easily confirmable for at least one partner with public financials data. https://www.wsj.com/market-data/quotes/TW/ROCO/6150/financials https://www.wsj.com/market-data/quotes/TW/ROCO/6150/financia... https://www.igorslab.de/en/evga-pulls-the-plug-with-loud-bang-yet-it-has-long-been-editorial/ https://www.igorslab.de/en/evga-pulls-the-plug-with-loud-ban... Some people really do be seeing EVGA selling a 2080 Ti for $949 and Zotac for $999 and then argue the other partners magically can’t afford to sell for less than $1400. Or think that anything has changed since then. We call them… gamers. It’s honestly crazy to see techies embracing the digital-car-dealership model over the Tesla model. You really really want to fight against scalper-bots instead of just putting in an order on Steam for a 3060 Ti at MSRP and having it come in a month or two? And then everyone acts like rma is only possible with partners… bruh I can rma a cpu to AMD or Intel just fine without a middleman involved. Unironically you are buying into smoothtalk from brylcreemed CEOs who were scalping 3080s in their first-party webstores for triple MSRP and even scalping directly to Ebay (lol MSI) literally weeks before their media tour, they came crying directly after prices crashed as part of a media push to get NVIDIA to refund their excess mining orders. Gamers are the most credulous rubes on the planet, NVIDIA and EVGA can agree on that much. https://www.reddit.com/r/hardware/comments/j6idky/msi_scalping_their_own_3080s_on_ebay_links/ https://www.reddit.com/r/hardware/comments/j6idky/msi_scalpi... and conversely - partners love what NVIDIA is doing with the 30-series price fixing right now! Their margins on 30-series are great, they're not losing money on deep discounts like they are with RDNA2 products. That's not good for consumers, but hey, somehow they've convinced consumers they're on their side instead of a middleman with their hand out. Again, as you can see from the 2080 Ti example, MSRP isn't "losing money" territory, in fact they can probably even go a bit under MSRP (EVGA knocked another 5% off), they just don't like it, at 5% under MSRP EVGA was probably running actual zero margin. It's when prices go 30-50% under MSRP that they lose money. And NVIDIA is doing a great job with 30-series keeping prices at or above MSRPs and making sure nobody breaks ranks and cuts prices. Trusts are super effective at maintaining margins, and consumers love making sure partners get their margins, right?

kllrnohj 4y ago
> Igor’s Lab says their partner contacts said 2021 was a “10x year” for them, and that’s easily confirmable for at least one partner with public financials data. So.. during a year of highly inflated GPU prices, GPU vendors who sold everything far above MSRP made a bunch of money? No shit, Sherlock. What does that have to do with Nvidia's well known, well sourced MSRP games? And since you're so focused on the 30xx series, reminder that the MSRP of the 3070 was $500 and even now at the end of the product life it's still slim pickings below $600. 3080's MSRP was also $700. But again, even now at EOL there's very little at that price point. The major brands are all $900+
- paulmd 4y ago
  What MSRP games? Can you cite some specific claims from various sources that aren't just the EVGA CEO that GN said to "take with a bunch of salt" and that Igor confirmed doesn't reflect the other partners' margins or sentiment? I provided actual sources and numbers here, "well-known, well-sourced" is just "trust me bro" if you don't provide those sources. Again: 2080 Ti is a great example of how those claims aren't really true. There was nothing stopping the other partners from offering MSRP cards just like EVGA and Zotac. They could even have gone under MSRP, just like EVGA. Partners won't do it because they don't make enough money, not because they lose money. EVGA and Zotac show they're not losing money doing it, they just don't want to. It's car dealerships whining they're only making 5% on a budget car instead of 15% on a corvette.
  - kllrnohj 4y ago
    EVGA stopped making GPUs entirely, citing among other things the inability to sustain MSRP pricing. Really odd you'd use them as an example unless you were just entirely unaware of that recent breakup? So... No, other companies can't do what EVGA did just like EVGA couldn't keep doing what EVGA did. Hence why they basically went bankrupt doing it (rather, they obviously didn't drop 70+% of their revenue if it was a healthy profit margin as you are so insistent on claiming)
    - 4y ago