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"Click fraud" is still just a subversion of a dataset that was not available to pre-digital (print, radio, TV, billboard) ads. You do not need that information
by danaris 4y ago
"Click fraud" is still just a subversion of a dataset that was not available to pre-digital (print, radio, TV, billboard) ads.
You do not need that information in order to run effective online ads. You've just been conditioned to believe it's necessary by DoubleClick, Google, et al.