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Google and Meta wouldn't want to go back to contextual ads, because that invites competition. Their moat is their huge userbases and tracking pixels make advert
by seydor 4y ago
Google and Meta wouldn't want to go back to contextual ads, because that invites competition. Their moat is their huge userbases and tracking pixels make advertisers feel like gods driving minions to sales. Everyone can make contextual advertising, but stalking users requires dominant-player status.
OTOH we have places like youtube where content makers seem to make more money with sponsorships (which are like contextual ads) than with google's adsense. So it seems like it s time to call out the advertisers: Why haven't they ever taken a stand vis-a-vis stalker advertising? It also seems weird to me that advertisers are not being fined for targetting users even though they are the original perpetrators.
I would like to be able to monetize my websites, but google and EU are both my enemy
- someweirdperson 4y ago> OTOH we have places like youtube where content makers seem to make more money with sponsorships (which are like contextual ads) than with google's adsense. Even if not more, it would be in addition to what the google way would generate. Or for those for which google won't pay due to copyright claims, it is the only way, in which case any sponsorship is more than google.