haha, exactly. Mostly that's why I fail to treat these HR questions seriously. In our branch a similar cult would be companies blindly going social - without pr

haha, exactly. Mostly that's why I fail to treat these HR questions seriously. In our branch a similar cult would be companies blindly going social - without proper expertise and assets, not knowing what value exactly they want to bring, but it must be social, because everyone big does social. And in the end - they count followers and likes, but are clueless which data and how affects their business.