Enjoyed the write up, would be curious to see the twitter spend broken down by functionality given all the extra stuff they do. I imagine it's a non-linear re

Enjoyed the write up, would be curious to see the twitter spend broken down by functionality given all the extra stuff they do. I imagine it's a non-linear relationship where the company has to burn more and more cash with every new feature (and esp things like Advertising which you need once your spend surpasses what a simple subscription can offer), more scale adds more complexity, bureaucracy and overhead (management, hr & recruiting, legal&accounting, etc). While it's likely there is waste (some of which is inevitable, see 'overhead' above) a super bareboens twitter can maybe run within one beefy machine but a 'real' twitter ends up needing millions + lots of people.