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Yup. A friend of mine worked at a small software compant that sold their product either as a standalone piece of software or as a plugin for the 3 biggest platf
by dagw 4y ago
Yup. A friend of mine worked at a small software compant that sold their product either as a standalone piece of software or as a plugin for the 3 biggest platforms in the field. One of those 3 bought them and promptly stopped developing the stand alone version and the plugins for the other platforms.
The total number of sales of their product plummeted, but the acquiring company didn't care, all they cared about was a that a large enough fraction of the people currently using the standalone version or on of their competitors platforms switched to their platform to get to keep using those features.