Natural snow is more of an “icing on the cake” in the northeast. If you don’t make snow, you might be okay eventually, but you’ll likely miss out on some early

Natural snow is more of an “icing on the cake” in the northeast. If you don’t make snow, you might be okay eventually, but you’ll likely miss out on some early major holiday income periods (Christmas week, MLK weekend). Snowmaking is an arms race in that those ski areas that did make snow will take your customers for those times.