Equally though, GDPR (and predecessor or adjacent legislation) isn't specifically about cookies - common parlance is to refer to it as the "cookie law", but usu

Equally though, GDPR (and predecessor or adjacent legislation) isn't specifically about cookies - common parlance is to refer to it as the "cookie law", but usually it's the ePrivacy Directive that covers cookie use, and it also covers any other kind of identifier that is being used for a purpose other than merely getting bits and bytes to the end user. Therefore it isn't a huge surprise from a legal perspective, as the legislation is technology agnostic, but it is nonetheless good to see enforcement being carried out, as it helps to remind everyone that the principles of the legislation aren't limited to cookies, and apply to use of identifiers and the act of tracking.