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A masterpiece of consumer behavior change in three acts: Act 1: Introduce EarPods that look just like AirPods will but with a cord. Act 2: Remove the headphon
by r00fus 4y ago
A masterpiece of consumer behavior change in three acts:
Act 1: Introduce EarPods that look just like AirPods will but with a cord.
Act 2: Remove the headphone plug from iPhone (pre-packaging new and maligned lightning-based EarPods and adapters - all at decent margins).
Final (Act 3): Finally, introduce AirPods to a receptive audience - which is not only wireless (no cord to get tied up with your keys/hands) but looks just like the EarPods and doesn't require a damn adapter.
- tw98521358 4y agoStep 4 release AirPods that are different and worse for a higher price
- asdff 4y agoStep 5, ensure continuous purchases because the batteries won't last
- eezurr 4y agoDo you have a source for this play? I'd be curious to read whatever book/person that came from.