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Musk doesn't want to develop a competitor. He wants to aquire the existing userbase Shutting down Revue moves more users to Substack

• jameshart 4y ago
  So you do it after you've purchased substack, not before.
  • hennell 4y ago
    Elon doing something stupid without thinking it through? What an unexpected unprecedented situation. /s
    • marcusverus 4y ago
      That's a stupid hypothetical, alright!
• rchaud 4y ago
  His interest in Substack is more likely centred around controlling the public conversation in a more direct way than on Twitter. On Twitter, Musk gets dunked on daily, as do his $8/month boosters, all of whom are at the top of the replies (hence creating a larger dunk attack vector). Substack is more 'buttoned-down', everybody there is trying to be a "thought leader", so it already skews more "rich guys know better", even without considering all the conservative op-ed writers that have paid gigs there.