The product is actually directed at authors, offering them to have an Audiobook produced which is "digitally narrated by Apple Books". The Author still needs t

The product is actually directed at authors, offering them to have an Audiobook produced which is "digitally narrated by Apple Books". The Author still needs to hold the rights for Audiobook production, and he needs to license a third party to produce an Audiobook (no matter if human or "digitally" narrated). I guess that's why this is aimed at "independent Authors", to circumvent negotiating Apple's rev.share and exclusivity for that production with established publishers...