Good. I'm sick and tired of innovation. Keep in mind that "innovation" is a codeword for "finding someone else's value and taking it for ourselves". The entire

Good. I'm sick and tired of innovation. Keep in mind that "innovation" is a codeword for "finding someone else's value and taking it for ourselves". The entire business model of platform capitalism today is "Someone Elses Content"; the ad business today is "Someone Elses Data". Nothing here is actually innovative, it's just stolen. The actual tech service revenue model is not untenable under GDPR. You just can't sign away people's GDPR rights by burying a clause deep within a 100 page EULA, and you can't refuse service to people who don't opt-in to ad tracking. This doesn't mean that they can't be advertised to; far from it. Advertising existed before tracking and will survive it. In fact, most of the reason why advertising is less lucrative today is because of tracker-driven remarketing. This shifted revenue away from publishers and towards platforms, because platforms could just sell your audience out from under you. Why buy ads on the NY Times when you could just buy "people who visited nytimes.com in the last 14 days" for a fraction of the price? My gut feeling is that legally limiting tracking is actually going to make advertising a more healthy business by taking out the power of the intermediaries that control this ad data.