I wouldn't put much stock in this. Sometimes people will say this and mean it and other times they won't and the only way to feel the difference is non-verbal +

I wouldn't put much stock in this. Sometimes people will say this and mean it and other times they won't and the only way to feel the difference is non-verbal + context. There is no book of hidden phrases, signals or cheat codes. Honestly I would approach the entire article with skepticism. Guys like the author are mostly dogs barking at the mirror. The underlying philosophy that socialization has a fixed set of rules that can be gamed and optimized is faulty.