> My guess is that they're trying to maximize "butts in seats" at the event itself. I bet you're right, but two things: 1) they blackout home-team games that a

> My guess is that they're trying to maximize "butts in seats" at the event itself. I bet you're right, but two things: 1) they blackout home-team games that are played away from home, and 2) most people can't make it to every home game. If you're on the verge of making the transition from casual fan to rabid fan, staying in sync with the team by watching as many games as possible. I greatly prefer attending the event to watching it on TV, so in my case access to more content doesn't reduce my desire to go to games. In fact, because I've had access to all their games (through both breaking the NBA League Pass rules by going over a proxy and pirating nationally televised games) I've become a huge fan and attend live games all the time now. The #1 goal of the NBA is to increase the number of NBA fans. In my humble opinion, this is best done by getting their product, which speaks for itself, in front of as many people as they can. It's also they best way for them to break free from the hold that the major media outlets have on them and control their own destiny by broadcasting games on their own terms.