Looking at the most recent (at the moment, http://searchengineland.com/googles-jaw-dropping-sponsored-post-campaign-for-chrome-106348#comment-21563 http://searc

Looking at the most recent (at the moment, http://searchengineland.com/googles-jaw-dropping-sponsored-post-campaign-for-chrome-106348#comment-21563 http://searchengineland.com/googles-jaw-dropping-sponsored-p...) comment it looks like this is part of a video advertising campaign by Unruly. Apparently (according to Unruly) the video is theirs, but the surrounding text is supplied by the blogger and should use nofollow links.