https://icannwiki.org/.horse https://icannwiki.org/.horse: "The purpose of the .horse gTLD is to offer horse owners, service providers, horse industry employee

https://icannwiki.org/.horse https://icannwiki.org/.horse: "The purpose of the .horse gTLD is to offer horse owners, service providers, horse industry employees, and volunteers the opportunity to clearly define their presence on the Internet and to help potential customers gain access to content about horses. ... We specifically examined more restrictive registration policies, such as limiting registration to members of organizations with a specific tie to horses. We rejected such limitations because they would interfere with .horse’s primary mission, purpose, and goals--which is to encourage as many registrants as possible to associate themselves with horses for any legal purpose." Who did this? "MMX, also known as Minds + Machines, applied for the gTLD on behalf of the company and its subsidiary. ... Minds + Machines Group Limited (MMX) (formerly Top Level Domain Holdings Ltd. (TLDH)) is the parent company of Minds + Machines. The company is dedicated to acquiring and operating new gTLDs, as well as providing consultancy services and back-end registry solutions for entities interested in operating new gTLDs. The company is publicly traded on the AIM under the ticker symbol TLDH.L. Its market cap is valued at over $60 million USD." Also: "The application for the .horse TLD is supported by the Lexington Fayette Urban County Government, Keeneland Pony Club, Lexington Convention and Visitors Bureau, The Greater Lexington Chamber of Commerce, Inc., Kentucky Equine Humane Center, and the Inforatag Racing Stable LLC."