Bookmarks mostly get implemented in the browser, and going for big market-share drives the UI and features toward targeting the lowest common denominator. Some

Bookmarks mostly get implemented in the browser, and going for big market-share drives the UI and features toward targeting the lowest common denominator. Some people out there don't know the difference between facebook or google and the WWW itself. I still use Firefox in part because the bookmark tagging and the awesomebar work marginally better than what Chrome does. Browsers and web UI have gotten dumbed down since even the more power-user oriented days of Firefox and prevalence of RSS.