The switch I was trying to describe was from an appreciation of the content as a consumer of it - to appreciating its existence as an external observer of the p

The switch I was trying to describe was from an appreciation of the content as a consumer of it - to appreciating its existence as an external observer of the process that created it. There is an implicit dismissal of the content itself in the second one, that I found funny. I was trying to be lighthearted, anyway... :-)