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If it was me, I would focus on the business side, not the farming side. Farming is extremely labor intensive and largely a commodity business. Marketing and b
by O__________O 4y ago
If it was me, I would focus on the business side, not the farming side.
Farming is extremely labor intensive and largely a commodity business. Marketing and branding are largely where profits are made in the beverage business.
As an example of a recent successful high grow beverage company, take a look at Liquid Death, which turned a low budget AD into a billion dollar company within years:
https://youtube.com/watch?v=iXjhNZlqexs https://youtube.com/watch?v=iXjhNZlqexs
- tsingy 4y agoThat's my plan too, I'm not a farmer. But it still requires me to know how things work on a high level. Thanks for the link.
- O__________O 4y agoNo, in my opinion you do not need to understand farming. Liquid Death bought water wholesale from a bottling company. At 8000 trees, that’s a business, but barely, and would not support a real growing coffee business. Running building and running business is all about focusing on the right thing at the right time. Realize there’s sentimental value to fact trees were planted by your family, but in the end, it’s critical you’re clear about your goals and situation.