I'm not so sure Apple would want to leave the market just because there are a lot of other companies in that space. There is still room for growth, which is ke

I'm not so sure Apple would want to leave the market just because there are a lot of other companies in that space. There is still room for growth, which is key. Steve Jobs often refers to iPod/iTunes as one of Apple's three "legs": http://www.macpredictions.com/2008/06/since-when-did-four-legged-chair-become.html http://www.macpredictions.com/2008/06/since-when-did-four-le... They rely on producing a superior product/user experience/brand to dominate the market and as long as they stay good at that there is no reason to leave cash on the table.