3 ms·
Sure, but Shorts has only been around for about a year. > Now, Shorts claims 1.5 billion monthly viewers — more than TikTok has at 1 billion viewers a month —
by endisneigh 4y ago
Sure, but Shorts has only been around for about a year.
> Now, Shorts claims 1.5 billion monthly viewers — more than TikTok has at 1 billion viewers a month — and gets 30 billion views a day. (In October, Meta said in an earnings call that Reels gets 140 billion “plays” a day across Instagram and Facebook, which includes when videos start automatically, as well as when someone clicks play. TikTok didn’t respond to requests for comment on views per day.) But unlike the rest of YouTube, which often brags that people watch more than a billion hours of video a day, the company doesn’t disclose watch time figures for Shorts.
> https://www.forbes.com/sites/richardnieva/2022/12/20/youtube-shorts-monetization-multiformat/?sh=189818356f41 https://www.forbes.com/sites/richardnieva/2022/12/20/youtube...
Political pressure to cancel TikTok + heavy growth in Shorts and Shorts will be the main short video site within 3 years.