I see it being called "The Friday Afternoon Dump" here [1]. The PR and marketing term for finding best timing is "press release timing". Weekends are a prime c

I see it being called "The Friday Afternoon Dump" here [1]. The PR and marketing term for finding best timing is "press release timing". Weekends are a prime candidate because press and journalists are off, but social media thrives in weekends. Friday afternoon is the sweetspot if you want to avoid press and social media virality. 1. https://xenophonstrategies.com/the-friday-press-release/ https://xenophonstrategies.com/the-friday-press-release/